Research by Professors Castleman & Turner Cited in New Article on College Enrollment


05/25/2016

The Conversation

Ben Castleman and Sarah Turner both have research cited in an article examining tweets and texts that increase student achievement and college enrollment.

Could a tweet or a text increase college enrollment or student achievement?

In 2012, researchers Ben Castleman and Lindsay Page sent 10 text messages to nearly 2,000 college-intending students the summer after high school graduation. These messages provided just-in-time reminders on key financial aid, housing and enrollment deadlines from early July to mid August.

Instead of set meetings with counselors, students could reply to messages and receive on-demand support from college guidance counselors to complete key tasks.

In another intervention – the Expanding College Opportunities Project (ECO) – researchers Caroline Hoxby and Sarah Turner worked to help high-achieving, low-income students enroll in colleges on par with their achievement. The intervention arrived to students as a packet in the mail.